Tuesday, 1 April 2014
I'm thrilled to say that I've just found out that I'm a finalist in the Best Use of Video category in the SAVEUR Food Blog Awards 2014! I'm so excited to be nominated again and I'm particularly touched that it's for this category.
I started using videos for my Foundations Series in 2012, as I thought they would help to illustrate techniques. Some things are very hard to describe with pictures and words - they need the movement. Though I am interested in the videos looking good and telling a story, my main aim is to create something useful.
If you'd like to vote to pick the winners or to see all the nominees, click here - if you don't have a SAVEUR account already then I'm afraid you have to sign up to vote but it doesn't take too long. Voting ends on the 9th of April.
I don't use sound as I think the visuals are the most helpful bit and - this might be weird - but personally, I find videos with music or sound intrusive and will often avoid playing them. So I go for silent moving pictures. I find them calming and I hope others do too.
The videos tend to focus on a single technique or a few in quick series rather than a whole recipe. I try to think of them as an additional part of a post, rather than a replacement for photos, words or the recipe. It also means that the clips or snippets are applicable to many recipes instead of one and that they generally don't take that long to watch. Having said that, I don't edit my videos down (except for the beginning & end when I'm reaching for the camera button) so they retain a sense of how long things take. I want to create something that reflects how things look in reality.
As they're hidden amongst all my normal posts, here are the three main video posts I put together in 2013:
- Foundations no.7 - Rough Puff Pastry
- Raspberry-Redcurrant Jam Swiss Roll
- Coffee & Walnut Cake v.2 (one video was also used again for Foundations no.8 - Swiss & Italian Meringue)
Since then, I've been making several new videos for my Glossary - I've put one of them above, which is to illustrate dropping consistency for cake mixtures. Just like my stills, the videos are a mixture of colour and black & white. I'm still relatively new to video and I'm learning all the time - which is partly why I'm so honoured that SAVEUR chose this category for me.
P.S. the little photo they chose to represent me on the voting form (at the top) is my Pear & Caramel Pudding Cake.